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Healthcare Business Review | Thursday, September 01, 2022
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◘ Informa Markets Egypt General Manager: Pharmaconex creates and provides a large number of economic opportunities
◘ The exhibition aims at exchanging experiences, development of national industries, and the achievement of self-sufficiency.
◘ For the first time, Honeywell® to participate in “Pharmaconex Technical Conference”
Next Sunday marks the launch of the activities of the 9th edition of the Pharmaconex conference and exhibition, which is considered to be one of the most significant events in the field of the pharmaceutical industry. Attended by more than 150 exhibitors from 20 countries, including Belgium, China, France, India, Germany, Italy, Jordan, Spain, Switzerland, and Tunisia, the exhibition will be held from the 4th to the 6th of September 2022 at the Egypt International Exhibition Centre (EIEC) in New Cairo. Pharmaconex is organised by Informa Markets, the leading company in exhibition planning and organisation around the world.
The 2022 edition of Pharmaconex will be providing more support to local Egyptian manufacturers in-line with the Egyptian state’s orientation for the sustainability of the health sector according to the country’s 2030 vision. This will be achieved through the localization of the industry, the development of multiple national industries, the achievement of self-sufficiency, along with expanding the export business opening new markets for Egyptian products. It is worth noting that the Egyptian health sector has witnessed great levels of development during the past two years, especially after a number of local companies have created treatment protocols that have helped make Egypt the number one manufacturer of medicine in Africa and the Middle East.
In this context, Hany Khafagy, General Manager of Informa Markets Egypt, said: “At Informa, we are keen on achieving sustainable success by assigning our deliberate focus on the market and achieving superior results for our clients. Pharmaconex makes the perfect model for the exceptional services we provide for our clients and the communities in which we operate. We continue to evolve using insights, innovation, and collaboration. We are incredibly proud of our commitment to making a great positive environmental and social impact on both the communities and the industries that we work with. Our aim is to continue playing an active role in helping the market by improving its sustainability through connecting exhibitors with visitors in order to help them solve the great challenges that they might face within the pharmaceutical sector.”
The Pharmaconex exhibition offers a number of benefits this year, including a match-making program between exhibitors and visitors that aims to identify visitors’ needs and interests and align those needs with qualified exhibitors. In addition to that, Pharmaconex offers a lead retrieval system among clients, which is available through a mobile application that enables exhibitors to generate leads using one consistent app where they can find potential customers by scanning QR codes on visitor badges.
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