Studio 8E8
Transforming Dental Websites with Story-Driven Designs

Studio 8E8 is the master of storytelling in the dental world. It has a unique ability to unveil the untold stories of dentists and present them in a remarkable way on inspiring websites. Its magic lies in its ability to help dentists discover their distinctive narratives, highlighting them with creative and captivating designs that leave patients in awe.

“We provide a blend of visually attractive, story-driven websites, and advanced SEO strategies to cater to the online presence requirements of dental professionals. Our unique approach eliminates the need for dentists to choose between design and SEO by offering the best of both worlds,” says Joshua Scott, CEO of Studio 8E8.

The Aesthetics of Studio 8e8

Studio 8E8 entered the field of dental marketing with an astute observation of a prevailing lack of creativity and innovation. Instead of showcasing the human connection in dentistry and the unique stories of each dental practice, marketing materials tend to be templated and clinical, focusing solely on the services offered.
By moving away from the traditional focus on services and technology, Studio 8E8 emphasizes the human connection that makes each dental practice special. It believes dentistry is an innovative and inspiring profession that deserves better marketing. By asking “why” and focusing on each practice’s individuality with the help of custom photographs and videos, it showcases their unique stories to increase loyalty and enhance healthcare outcomes.
Bringing Creative SEO Strategies to Life

Studio 8E8 meets ever-evolving client needs by offering comprehensive marketing services that go beyond aesthetics. In addition to creating visually stunning websites, it handles all aspects of their marketing needs, including Google Business Listings, SEO optimization, and digital scheduling and form implementation. It helps create websites that not only look good, but are also recognized as credible by Google. By prioritizing customized content, including photography, video, and code, Studio 8E8 also helps improve the website’s search rankings over time.

Studio 8E8 employs a range of other tactics to accelerate search rankings in Google. For instance, regularly publishing fresh and relevant blogs that target important keywords can improve search rankings. The agency can also repurpose the same content for social media and email marketing. Another effective tactic is a backlink strategy, but Studio 8E8 understands that traditional backlinking techniques are no longer effective and may even harm a website’s ranking. To avoid this, it has developed a deliberate, customized, and labor-intensive approach to obtaining quality backlinks that Google recognizes and appreciates, leading to measurable results for its clients.

“We pride ourselves on creating custom websites that stand the test of time. While many dental practices rebuild their websites every few years due to aesthetic reasons or to remain relevant with Google ranking algorithms, our clients can retain their websites for up to ten years with just content updates.

Some clients have used the same website for nine years and counting, with occasional updates to photography and video,” says Joshua Scott, owner and CEO of Studio 8E8.

Committed to providing exceptional services to clients, Studio 8E8 also offers “Free Production for Life,” which involves conducting a photo or video production session for its long-term clients every 24 months to update their website with new and fresh content. This ensures the website stays up-to-date and engaging.

Setting the Stage Right

Studio 8E8 leverages a three-step process of discovering, storytelling, and story sharing to build a strong digital presence for clients that drives more traffic and converts potential patients into loyal customers.

The First Step is to Discover the Story of a Dental Practice. This involves working closely with the client and using digital tools to gain an understanding of what makes their practice unique. This includes elements like the logo, name, photography, and video that represent the practice’s brand. By discovering these unique attributes, Studio 8E8 creates a personalized marketing strategy that highlights their individuality.

The Second Step is to tell the Story. This involves building a digital presence for the practice, primarily through their website, which is the hub of their digital presence. Studio 8E8’s aesthetic and engaging websites look good and provide convenience for patients through features such as online scheduling, chat, and reviews.

The Third Step is to Share the Story. Once the website is established and effectively tells a practice’s unique story, the next step is to share it with more people. Studio 8E8 uses various marketing techniques, including Google AdWords, Facebook campaigns, and Instagram posts, to drive more traffic to their website. In addition, it employs search engine optimization strategies to ensure the website appears at the top of search engine results, ultimately leading to increased conversion rates.

Transforming Challenges into Opportunities

Studio 8E8’s success in helping a new dental startup in Sacramento create a unique brand presence is a testament to its capabilities. The startup sought to establish a less clinical and more lifestyle-oriented approach to dental care. This involved building relationships with local businesses, like restaurants and jewelry stores, to create a community of business owners. Studio 8E8 enabled them to create a unique brand identity with compelling storytelling. Since their launch three years ago, the startup has experienced tremendous success, with revenue nearly doubling every year. In May of this year, the practice will open their second location, a testament to the effectiveness of Studio 8E8’s brand strategy.

Fostering Creativity in the Workplace

‘A happy team leads to happy clients,’ is the belief that has led Studio 8E8 to establish a thriving business. The agency prioritizes the time, creativity, and professional fulfillment of its team members, particularly creative millennials. By centering its culture on helping team members excel and reach their full potential, Studio 8E8 ensures they are motivated, engaged, and dedicated to delivering outstanding results for clients.

In recent years, Studio 8E8 has received notable recognition for its exceptional work. It ranked 145 on the Inc 5000 fastestgrowing companies in the Midwest. In addition, it has been named one of the largest privately-held companies in Central Ohio.

Studio 8E8 is dedicated to serving the top one percent of practices in the country. By limiting the number of new clients to eight per month, the agency maintains high quality and attention to detail, ensuring each client receives its undivided attention. This results in bespoke marketing solutions that meet and exceed client expectations.

Through its innovative approaches to dental marketing, Studio 8E8 leads the way in deploying creativity and storytelling to help practices stand out in a competitive market.